Title Tags and Meta Descriptions and Headers, Oh My!
Fear not Dorothy! Just follow me down the yellow brick road as we embark on uncovering the key HTML elements that you need to know for optimizing your on-page SEO. My goal by the end of this article is for you to have a complete understanding of the fundamentals of SEO. You will learn how […]
Off-Page SEO: Top Link Building Strategies
At this point you should have a pretty good understanding of the purpose and importance behind SEO, as well as a solid foundation on the basics of keyword research and on-page SEO. As we move forward with learning SEO, we move into the next fundamental component of a good SEO strategy, known as Off-page search […]
Pinterest for Business: Marketing on Pinterest
It is easy to mistake Pinterest as being just another social media platform. In fact, many marketers fall victim to taking the same tactical approach as they would with Facebook, Instagram, and YouTube. Neglecting to understand the differences will limit your ability to leverage a platform that not only drives social engagement but also retains […]